Most e-commerce data tells you what customers clicked or bought. But it rarely tells you why. With AI Deep customer insight, we go beyond transactions to uncover the underlying style preferences, buying attitudes, and motivations that actually drive decisions. This unlocks a deeper understanding of your audience — one that powers smarter campaigns, more relevant recommendations, and better long-term loyalty.

AI Deep customer insight helps brands move beyond transactions to relationships — turning data into a deep, style-centric understanding of your customers.

Higher campaign ROI by targeting messages that actually resonate, improved retention by building relationships that feel personal and stylishly relevant, and plan smarter, by knowing what styles and trends your audience will respond to next.

AI Deep customer insight

See your customers the way they see themselves.

Style profiles

Identify taste patterns, preferred aesthetics, and lifestyle signals — not just past purchases.

Buying attitudes

Understand who buys on impulse, who values timeless investment, who follows trends.

Enrich your CRM

Feed actionable attributes into your existing systems, from style categories to intent profiles.

See beyond purchases, into preferences, desires and attitudes.

Psychographics matter

Where traditional analytics stop at demographics or purchase history, style + code captures the perceptual and stylistic dimensions of your customers. Our AI is trained to think like a stylist — seeing what resonates visually, emotionally, and socially.

That means you can, launch campaigns that feel personal instead of broadcast, anticipate future intent before it shows up in abandoned carts, and build a living customer model that grows richer with every interaction.

Looking to unlock deeper customer intelligence for growth?

Book a demo and see how AI Deep customer insight reveals true style preferences and buying attitudes to enrich your CRM.